Posts under Marketing Category
Bonus Day 5 ACFW Twitter Course
September 4, 2013 | No comments yet
Today, let’s talk a little about Hootsuite and taking your Twitter game into the Big Leagues.
(If you want in-depth information on how to use bulk uploading with Hootsuite, I have a step-by-step ebook available on the subject. This ebook also walks you through many of the lessons we’ve talked about in this short course, and it does so very slowly so you can learn Twitter through-and-through.)
For today I want you to know that Hootsuite is available, and it can take your tweeting from scatter-shot to a well-oiled, thought-out campaign. Of every tool in my book-selling arsenal, Hootsuite is the one that took me from an author with some books to a #1 Best Selling author.
With Hootsuite, you can pre-schedule tweets so you don’t have to sit and physically send each and every tweet. You can run multiple feeds (great if you have, say a social feed and a sales feed).
To see Hootsuite, simply go to: http://www.hootsuite.com
The free version lets you manually schedule tweets.
For $9.99 a month, you can bulk upload tweets which saves an incredible amount of time. However, if you are going to go the bulk upload route, I really recommend getting the book or you will be super-frustrated in no time at all. I went through the head-dents-on-the-desk frustration so you don’t have to!)
Doing bulk upload, you can schedule up to 50 tweets per upload. I can spend 5-8 minutes in the morning and have tweets running on my sales feed every 10 minutes for 24 hours.
And I do.
They say you shouldn’t tweet that much, but the reality is most followers are following many feeds, and a follower might spend 10 minutes on Twitter at a time, and then they go about their day. With Hootsuite, you have a much better shot at hitting that person’s feed in those ten minutes they are on, and with the 100’s of tweets you’ve written and are writing, no one will ever feel like they’ve read that same tweet every time they see your name!
Plus, those who follow my feed @StaciStallings know that it is about my books and nothing else.
So decide what kind of feed you want to have and brand it that way! Have fun tweeting!
For more about how to use Twitter, check out more of Staci’s Marketing Blog… click here!
ACFW Virtual Conference: Day 4, Push v Pull Tweeting
September 2, 2013 | No comments yet
by: Staci Stallings Push vs. Pull Tweeting Remember what I said about early Twitter marketers saying 80% should be social and 20% should be selling tweets? The dynamic they are talking about is push vs. pull tweeting. In the simplest form, pull tweets do not require the follower to do anything. Think great…
ACFW Virtual Conference: Day 3, Three Ways to Use Twitter
September 1, 2013 | No comments yet
by: Staci Stallings Three ways to use Twitter When I was first on Twitter, it took me awhile to “get it.” I followed a few people, had a few follow me. I would send out manual tweets a couple times a day. I would “converse” some. I did a couple of prayer chats…
ACFW Virtual Conference: Day 2, Hashtags
August 30, 2013 | No comments yet
by: Staci Stallings Hashtags Hashtags take the Twitter game to the next level. Basically a hashtag is a searchable list of tweets on Twitter about a certain subject. Let’s say I’m looking for information on recipes, but I don’t know anyone on Twitter who is talking about recipes. Easy! All I have to…
ACFW Virtual Conference Day 1, Writing for Twitter
August 28, 2013 | No comments yet
Day 1 Writing tweets Brevity is king on Twitter. You’ve only got 140 characters and spaces to get your whole message out. (I know. Don’t panic.) 140 characters isn’t much, but it’s plenty if you understand that “Great Tweeters do not live by one tweet alone.” (Bad paraphrase, I know.) But if you…